The ruling Peoples Democratic Party PDP is being perceived as to have deviated a bit from the usual ethno-religious dominated party politics of the past with their membership and formation cutting across the clime of Nigeria.
Citizens use different decision criteria if they are called to exercise their right to vote in presidentiallegislativelocal elections or in a referendum. From a psychological perspective, value references are crucial to determine individual preferences.
The size of the effect of expressions of pride on voting for McCain was roughly one third of the size of the effect of party identification, typically the strongest predictor.
Nigeria is a plural society and it is made up of over ethnic groups with many sub-groups three ethnic groups - Yoruba, Hausa and Igbo - dominate the political landscape. Even though these parties were established by government, ethno-religious cleavages were visible in the membership and composition of the two parties.
This work largely follows from findings in psychology regarding the ways in which affective states are involved in human judgment and decision-making.
On the contrary, following the same logic, those who were to list five negative, came to like the politician better than before. For example, evidence has shown that a variety of events that are irrelevant to the evaluation of candidates but can stir emotions, such as the outcome of football matches  and weather,  can significantly affect voting decisions.
Affect here refers to the experience of emotion or feeling, which is often described in contrast to cognition.
However in the general elections, ethnic and regional politics started to play itself out. The Richard Constitution had divided Nigeria into three regions for administrative convenience which are directly associated with the three major ethnic groups - Yoruba, Hausa and Igbo.
The ones asked to list five positive characteristics were primed negatively towards the politicians because it was too hard to name five good traits. The new political parties that were registered had their leadership replicated along ethnic lines as in the first republic.
However, Azeez views ethnicity as a sense of people hood that has its foundation in the combined remembrance of past experience and common aspiration. It should be pointed out that political parties formation had a different dimension in the third republic which was midwived by President Ibrahim Babangida government.
In exploring the benefits of affect on voting, researchers have argued that affective states such as anxiety and enthusiasm encourage the evaluation of new political information and thus benefit political behavior by leading to more considered choices.
However, research following the Cypriot referendum ofidentified four distinct voting behaviors depending on the election type.
Therefore, ethnic colouration and affiliation played out in political parties formation and operation during the 2nd Republic. In the current political dispensation of the Fourth Republic ethnic colouration has reared its ugly head.
This conclusion was reflected in the final survey stage when participants evaluated their attitude toward the Prime Minister. All other ethnic groups are swept under the carpet.
However, it was in the 2nd republic that regionalism was played down a bit. Thus the leadership of the aforementioned parties was along ethnic cleavages.ETHNICITY AND ELECTORAL BEHAVIOUR IN NIGERIA ETHNICITY AND ELECTORAL BEHAVIOUR Ethnicity; elections; nigeria - Introduction Ethnncity and electoral behaviour in nigeria Ethnicity involves the common consciousness of shared origin and tradition among a group of people (Iain Mclean, ; ).
Voting materials and personnel were not. ethnic voting behaviour, and ethnic nationalism has always evoked an abiding interest among scholars, politicians, publicist, and social commentators of various backgrounds. to democracy in Nigeria. Again, ethnicity became the bane of Nigeria socio-political consequence upon prolonged military rule.
Nevertheless, the June 12, In the pre-colonial era and since the independence of Nigeria, ethnicity played and still playing manifest and latent roles in the body politics of Nigeria. As Otite () observed and quite rightly too, the ethnic virus has been one of the most important causes of social crisis and political.
This study examines the influence of ethnicity and religion on the voting patterns of the Nigerian electorate. The paper employed the content analysis approach being the of the federal government to resolve the issues regarding ethnicity and religion.
Although Nigeria is a secular state, the country shares the attributes of Christianity and. The Strength of Ethnicity in Voting Behaviour in the Presidential Elections in Nigeria: The Case of Ibadan, Oyo State.
ethnicity and voters’ behaviour: a comparative study of ghana and nigeria, by useh, hafsat h. pg/mint-body.com a project report submitted in partial fulfillment of the.Download